Lumber Jack is a fictional beard product brand. I created it for a school packaging project. I was given the assignment to create a product  for a given container and design the packaging. The container was big enough for some kind of beauty product. As I was researching what the container could hold, I was in the beard care aisle and saw many products, but a conditioner. From the logo to the packaging design I used elements from the Lumber Jack stereo type.

The main product was the beard conditioner and the brand evolved from there as I created a style guide. With the help of Adobe Dimension I created mock up version of the product line, and with Adobe XD I created the Brand’s own shopping app layout.