The Hungry Gains
The Hungry Gains is a healthy, ready-to-eat, meal prep service based in Maine that offers a variety of nutritionally balanced meals that make eating healthy, exciting and convenient. Each meal is made with ingredients from several Maine farmers and provides the macro nutrient content which allows for a healthier path of eating.
During The Hungry Gains early growth phase I was approached to develop print and event materials that brought consistency and energy to their brand presence. Their original logo was provided in black and white, so I introduced the green-and-black color theme that became a visual foundation for their marketing. I created multiple versions of flyers, incorporating new photography as it was provided, and designed a full expo booth setup—including a banner, signage, and a sample table layout. One challenge was designing without knowing the actual event-supplied tablecloth and curtain colors, which later clashed with the intended palette. While the brand has since evolved with new digital assets developed by others, these materials helped establish their initial visual direction and made a strong impact at public events.